The winery was selected by the NFL to make a commemorative wine in honor of the Super Bowl 50th anniversary.”Super Bowl fans, football fans in general, want something to commemorate one of their favorite events of the year,” said Clint Smith, tasting room manager.Blended in the Bordeaux style, the commemorative bottle is in stores at about $100 a bottle.”Some Carolina fans came in last week and purchased about a case. So if they win, I believe they might buy some more,” Smith said.Always a destination, Napa should reap some Super Bowl benefits although most are staying closer to San Francisco and where this year game is played in Santa Clara.The boost comes from hotels like the Silverado Resort, which offers Super Bowl packages; room deals, wine tastings and viewing parties.Julie Maurer with Silverado Resort says the Super Bowl vacationer is likely to add some other regions to extend their stay.”The Monterey area and some of these iconic places to go that are on their bucket list. Since they out here, they might as well take advantage of the proximity.The only place you can get a taste is at the winery or at the NFL Experience at the Moscone Center in San Francisco.
The appendage of higher education that is called college football also is a big business: The Southeastern Conference’s cable television channel is valued at almost $5 billion. Universities, who find and develop the NFL’s players, pay their head coaches well for performing this public service: 20 head coaches make more than $4 million a year. Michigan’s Jim Harbaugh earns $9 million..
Manning conceded it’s surprising to be 0 4 after going 11 5 a year ago. “We still have a good team, doing some good things, just not quite making enough plays to win the game,” Manning said. “And in this league, you’ve got to earn it. But here’s the thing with the NFL: the average player lasts for 3.5 years. The spotlight shines on guys like Peyton Manning who play for almost two decades, but ignores the thousands of players at the bottom of the roster who play for a year, blow out a knee, and are never heard from again. And for those guys, the NFL’s pension is basically minimum wage.
UPDATES TITLE TO SENIOR VICE PRESIDENT AMERICAS Anders Gustafsson, senior vice president Americas Volvo Car Group, shows off the award for the North American Utility Vehicle of the Year, which was given to the 2018 Volvo XC60, at the North American International Auto Show, Monday, Jan. 15, 2018, in Detroit. (AP Photo/Jose Juarez).